Client communication problems? Look upstream.
If you want to get technical (and if you’re a nerd like me, you absolutely do) “client communication” implies an attorney-client relationship. But there’s a parallel, colloquial meaning: one that includes business development, marketing, prospective client interactions, and staying in touch post-matter. Imagine a river of communication that follows the client journey.
What, When, How: A framework for better client communication
There are communication problems that tools like Hemingway can’t catch, like sharing information too early or too late, or meeting an individual client’s need for visual communication. Here’s a three-part framework that can help you see the broader picture: What, When, How.
What Clients Really Want
Great legal work is necessary… but not sufficient. Clients want more than legal advice. They want to feel that you’re in their corner, and how you communicate is key.
Beyond Marketing: How Client Communication Builds Engagement and Improves Practice Flow
John Grant of Agile Attorney and I talk about client communication throughout the client lifecycle. Also, join us for our workshop “Better Client Relationships, Fewer Interruptions” on December 12!